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Glow Goals: Why Sunbed Tanning Is Making a Stylish Comeback in 2025

  • Deborah Olaleye
  • Jul 31
  • 3 min read
Glow Goals: Why Sunbed Tanning Is Making a Stylish Comeback in 2025

In 2025, beauty trends are basking in the bronze. After years of being overshadowed by self-tanners and glow drops, sunbed tanning is making a sleek, confident return to the spotlight. But this isn’t your early-2000s tanning culture, it’s more educated, tech-enhanced, and skin-conscious than ever before.


Let’s explore why sunbed tanning is trending again and how to achieve your glow goals safely and stylishly.


The Tanning Comeback: What’s Driving the Glow?

According to Elle’s 2025 trend report, sun-kissed skin is once again the ultimate accessory. But this time, the glow is intentional, balanced, and part of a larger beauty-meets-wellness movement. Modern tanning enthusiasts are more informed and looking for safe, customized experiences, often pairing their sessions with skincare treatments like red light therapy and infrared sauna.


You’ll see this evolution reflected in our approach at Fierce Tanning, where sunbed technology meets tailored service to give you the exact shade of radiant you’re going for.


What Makes 2025 Sunbeds Different?

Today’s sunbeds have nothing in common with their outdated, orange-toned predecessors. New models are equipped with features like:

  • Low-pressure UVA/UVB control

  • Skin sensors to determine exposure time

  • Collagen-boosting red light panels

  • Cooling fans and aromatherapy


As outlined in Ultrasun’s 2025 market analysis, tanning beds are getting smarter and safer, offering clients a luxurious, controlled environment where they can tan without overexposure.


Want to learn how to blend tech-based skincare with your tanning routine? Explore how red light therapy fits into your skincare for a modern twist on radiant skin.


Why People Are Choosing Sunbeds Again

1. Year-Round Glow:


No sun? No problem. Tanning beds allow you to maintain a glow even during colder months, without waiting on the weather.


2. Instant Confidence Boost:


A tan can enhance muscle tone, blur imperfections, and give you a refreshed, post-vacation look in just minutes.


3. Mood Enhancement:


Light exposure has been linked to improved mood and reduced seasonal depression symptoms. Pairing your tan with infrared sauna sessions can take those mental health benefits even further.


4. Time Efficiency:


A few 10–15 minute sessions per week are all you need to build a golden glow that lasts, without the mess of self-tanners.


How to Tan Smarter (Not Harder)

In 2025, smart tanning is all about balance and protection. Here’s how to tan responsibly:

  • Start slow: Gradual sessions help build your base tan without burning.

  • Use proper tanning lotions: Our Tanning Lotion Do’s and Don’ts guide explains what to apply before and after your sessions.

  • Hydrate your skin: Moisturized skin holds color longer and tans more evenly.

  • Follow a schedule: Too much tanning can do more harm than good. Let your skin rest between sessions for the best results.



From Studio to Selfie: Making the Glow Last

To maintain that bronzed beauty for longer, combine your sunbed routine with a great spray tan aftercare regimen. You can even blend UV tanning with spray for an even tone that really pops on camera.


Looking for the perfect hybrid approach? Learn how poly light therapy boosts collagen and enhances your tan while supporting overall skin health.


Where to Glow

If you’re ready to get your glow on in 2025, there’s no better place to start than Fierce Tanning. Our modern sunbeds, expert guidance, and range of spa services create the perfect environment to tan with confidence.


Check out our full Fierce Tanning blog for more tips, skincare pairings, and ways to elevate your glow into a lifestyle.


Final Thoughts

Sunbed tanning is no longer about extremes, it’s about enhancement. With new technology, improved skincare knowledge, and customizable plans, 2025 is the year of the modern, mindful tan.


Glow up, show up, and shine on. Visit Fierce Tanning and experience the stylish side of sunbed tanning today.


 
 
 

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